You may have found out by now that one-and-done doesn’t cut it when it comes to online content. It’s so common to see company blog pages with two or three posts, then nothing for months. People tend to put so much energy and enthusiasm into their first few social media or online content posts that they quickly fizzle out once the excitement is gone. One big contributing factor is the need to generate a steady stream of content ideas, not necessarily fueled by first time poster enthusiasm. Here are a few ideas to keep generating content well into the year.